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Logo Maker is a fully loaded Logo Designer App to create Professional, Unique and Impressive logos on your windows phone and Desktop. Though it is a bit strange that such an ordinary quarrel of two brothers resulted in a tremendous success.Looking for logo designing or the brand identity?Ĭreate your very own professional & unique logo in just seconds. Sport fans around the world choose Puma due to its original design and superior quality.
He shot a trailer parodying his own victory gesture, and it resulted in millions of income for the company. For example, a commercial trailer with Antoine Griezmann, the best French football player and brand ambassador. Puma often concentrates on making an astonishing adverts starring famous sportsmen instead of rebranding. Nevertheless, no significant logo changes were adopted by the company. It was a support for African sportsmen, who were sponsored by Puma. One day there was an African continent shape instead of the cat. So, what is Puma company today? Sometimes they make interesting marketing actions, altering their current logo. They say that Rudolf Dassler was called so by his friends because of his romantic affairs. There is a legend, however, that the logo of the company and its name are related to a past of its creator. That is why the logo is a dramatic commercial success. Any sport fan surely wants to feel the way puma does. Yet it could imply movement, velocity, strength and power. It is a big, predator cat, performing a jump. And a meaning of the logo is rather simple, as opposed to brother Rudolf’s Nike or Adidas. It is a shame he could appraise his own creation as it was brilliant. He earned 250 $, but he could become a millionaire. A funny fact is that the designer who created the logo decided to receive a one-time payment rather than receiving percentage from sales. Labels of other sport goods companies changed rapidly, but the Puma logo has suffered little changes even up until today. Puma emblem was created in 1948, then the logotype featured the cat that was leaping through the aesthetic letters, which was an abbreviation of the name of the brand’s founder of Puma, Rudolf Dassler. And it became the for creation of Puma company logo. Football entered a new era wearing Puma boots. And so, the first spiked boots became tremendously popular. The reason of the boots success was that they were chosen for a competition by a national football team. Company background is closely interrelated with sport society, and the story of Puma leads us into world of fashion.Īfter the end of World War II Puma manufactured its first football boots. What actually is Puma brand and why is it so popular? Well, it is a rare knowledge that Puma is a leading sport lifestyle company.
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